Search & Content

Search Engine Optimisation

SEO is the only channel where last quarter's work keeps paying this quarter. We treat it as three linked systems — a site search engines can crawl and trust, content that answers what your buyers actually search, and authority that makes both of those count. Every engagement starts with an audit and ends with rankings tied to revenue, not vanity keyword counts.

Starting from

₹35,000per month

Full-service retainer covering technical, on-page, off-page and content. One-time audits are available separately.

Typical timeline

Audit, keyword strategy and technical fix backlog agreed.

Why it matters

What you actually get out of it

01

Traffic that compounds

Paid traffic stops the day you stop paying. Organic rankings built on technical health and genuine authority keep returning visitors long after the work is done.

02

Lower blended acquisition cost

Every organic conversion pulls your blended CAC down. Clients typically see paid and organic reinforce each other rather than compete for the same budget.

03

Buyer-intent coverage, not keyword counts

We map keywords to funnel stage and revenue potential, then prioritise the terms with commercial intent rather than the ones that look impressive in a report.

04

Reporting you can take to the board

Rankings, sessions and conversions in one dashboard, with the specific pages and queries driving pipeline called out every month.

Process

How the engagement runs

1Week 1–2

Technical and content audit

Full crawl, Core Web Vitals, index coverage, schema, internal linking and a content inventory scored against the queries you should own.

2Week 2–3

Keyword and competitor mapping

We build the keyword universe, cluster it by intent, size the opportunity and identify exactly where competitors are beating you and why.

3Month 1 onward

Fix, publish, earn

Technical fixes ship first, then the content calendar runs alongside digital PR and outreach to earn the links that make rankings stick.

4Ongoing

Measure and compound

Monthly review of rankings, traffic and assisted conversions. Winning pages get expanded, flat pages get rewritten or consolidated.

Deliverables

What lands on your desk

  • Technical SEO audit with prioritised fix list
  • Keyword universe mapped to funnel stage and page
  • On-page optimisation across priority templates
  • Content calendar and SEO-briefed articles
  • Digital PR and link acquisition programme
  • Schema markup and Core Web Vitals remediation
  • Google Search Console and GA4 configuration
  • Monthly rankings, traffic and pipeline report

Timeline

What to expect, when

  1. Weeks 1–3

    Audit, keyword strategy and technical fix backlog agreed.

  2. Months 1–3

    Technical remediation shipped, content engine live, first authority signals building.

  3. Months 4–6

    Rankings move on priority clusters; organic conversions become measurable in reporting.

  4. Months 6+

    Compounding phase — expand winning clusters, defend rankings, push into adjacent terms.

Pricing

Transparent from the first conversation

This is our recommended starting price — the number we'd quote by default. Scope moves it up or down, and we'll tell you which before you commit to anything.

Search Engine Optimisation — from

₹35,000per month

Full-service retainer covering technical, on-page, off-page and content. One-time audits are available separately.

FAQs

Search Engine Optimisation — common questions

Next step

Let's see whether search engine optimisation is your biggest lever

Book a 30-minute call. We'll look at your situation and tell you honestly whether this is where your budget should go.