Paid Media

Meta Ads Management

On Meta, targeting has largely been automated away — creative is the lever that still moves performance. We run a disciplined creative testing programme against a clean account structure, so you learn which message, format and hook actually sells rather than guessing at audiences.

Starting from

₹18,000per month

Covers Facebook and Instagram under one campaign structure. Ad spend billed separately by Meta.

Typical timeline

Strategy, offer definition and tracking build.

Why it matters

What you actually get out of it

01

Demand generation, not just capture

Meta reaches buyers before they start searching. Done well it fills the top of the funnel that your search campaigns later convert.

02

A creative engine, not one-off ads

We ship new concepts, hooks and formats on a fixed cadence, because creative fatigue — not targeting — is what kills most Meta accounts.

03

Tracking that survives iOS

Conversions API, server-side events and proper deduplication so the algorithm still learns after browser signal loss.

04

Full-funnel retargeting

Prospecting, engagement retargeting and customer exclusion audiences structured so you stop paying to re-acquire people who already bought.

Process

How the engagement runs

1Week 1

Audience and offer strategy

We define the offer, the audience segments worth separating, and the creative angles we'll test first.

2Week 1–2

Tracking and account build

Pixel plus Conversions API, event mapping, campaign structure by funnel stage, and exclusion logic.

3Week 2–3

Creative production and launch

Static, video and UGC-style concepts produced against the tested angles, then launched with clear win conditions.

4Ongoing

Iterate on winners

Monthly creative refresh, scaling of winning concepts, and systematic testing of new hooks against the current control.

Deliverables

What lands on your desk

  • Meta Business Manager audit and setup
  • Pixel and Conversions API implementation
  • Campaign structure across prospecting and retargeting
  • Monthly creative production — static, video and reels
  • Copy and hook testing matrix
  • Audience and exclusion management
  • Catalogue and Advantage+ setup for e-commerce
  • Monthly report with creative performance breakdown

Timeline

What to expect, when

  1. Week 1

    Strategy, offer definition and tracking build.

  2. Week 2–3

    First creative batch produced and campaigns live.

  3. Weeks 4–8

    Learning stabilises; winning creative angles identified and scaled.

  4. Month 3+

    Steady creative cadence with predictable cost per acquisition.

Pricing

Transparent from the first conversation

This is our recommended starting price — the number we'd quote by default. Scope moves it up or down, and we'll tell you which before you commit to anything.

Meta Ads Management — from

₹18,000per month

Covers Facebook and Instagram under one campaign structure. Ad spend billed separately by Meta.

FAQs

Meta Ads Management — common questions

Next step

Let's see whether meta ads management is your biggest lever

Book a 30-minute call. We'll look at your situation and tell you honestly whether this is where your budget should go.